It’s the dumb story that just won’t die: The tale of San Francisco 49ers coach Jim Harbaugh and his priceless $8 pants lives on.
The latest wrinkle in the pants comes from Bonobos, a company that makes chinos. Bonobos is offering Harbaugh 10 free pairs of pants along with a $10,000 charitable donation if he’ll sport their clothes as part of his sideline apparel instead of whatever brand he finds at Wal-Mart.
— Bonobos (@Bonobos) January 17, 2014
Seriously, can we just hang this story back in the closet where it belongs? We’re talking about a man’s pants. Not a game. Not a game. No. We’re talking about pants, man. We’re talking about pants. Perhaps the best tone for this story was set by Sarah Kezele of the Pac-12 Network when she tweeted earlier this week:
Did it occur to anyone that when Pete Carroll asked Jim Harbaugh what his deal was, maybe he just wanted the details on his bargain khakis
— Sarah Kezele (@SarahKezele) January 15, 2014
And, of course, let no marketing stone go unturned. The 49ers are trying to mint some quick coin off the phenomenon that is Harbaugh’s pants:
— Lindsey (@Lahlahlindsey) January 17, 2014
In all honesty, I’m willing to cut Harbaugh some slacks on this. I mean, it’s a mistake to sell inexpensive clothing shorts, even if you’re not necessarily a guy on a tight haberdashery budget.
Besides, if Harbaugh goes on to win a Super Bowl wearing his favorite $8 lower-body wear, there’s a fairly good chance that he’ll just tell us all to kiss his ring.
Or the back of his pants.