Not even a month after he was unceremoniously fired by the Oakland Raiders as their P.R. director, Zak Gilbert has landed a gig with the Cleveland Browns.
Gilbert’s firing in Oakland caused plenty of controversy, mainly because of the reasons why he was let go, which included failing to protect head coach Dennis Allen from the media.
Also, owner Mark Davis was “unhappy” with an article that came out on Sports Illustrated by Jim Trotter after the 2012 season that painted Davis and his father, Al, in a somewhat negative manner.
In the article, Trotter describes how Davis’ rash decisions drove the franchise into the ground during his final decade at the helm. He also points out that the owner’s health was deteriorating, and that certainly did not help. In fact, one player’s agent was able to trick Davis into giving his free agent client an extra $1 million dollars to sign with the Raiders.
Gilbert, who was brought over by GM Reggie McKenzie from the Green Bay Packers, had done a lot to help improve the Raiders’ communications with the media, so his firing was very surprising. Many people speculated that the Raiders were revering back to their old ways of making rash and unnecessary decisions.
Well now, Gilbert is part of the Browns’ organization as their V.P. of communications.
His first assignment? With a federal investigation of the truck-stop company run by Browns owner Jimmy Haslam looming, Gilbert will be tasked with controlling the media and shifting things to a positive light.